If you didn’t get a chance to go to SXSW, I found this great e-book by GapingVoid.
Marketers are constantly on the lookout for creative ways to promote a product or service. Mobile phones have emerged as one of the most powerful tools when it comes to marketing. Anyone that is not taking advantage of this technology is not reaching all of their potential market. Since people (especially younger people) are increasingly using their phones to surf the Internet, marketers have even more ways to use mobile phones to promote their products. Here are five creative ways that you can use mobile for your marketing campaign.
Are you missing out on an endless amount of profits just because you’re not using online video on mobile devices?
More than 1 billion unique visitors go to YouTube each and every single month to watch videos – and over 25% of that global traffic comes from mobile devices. Over 1 billion views every single day occur on YouTube mobile (the app designed for the iOS, Android, Windows Phone, and BlackBerry operating systems) – an apt that is available on literally hundreds of millions of devices all over the world.
Yes, we are talking about billions here. Every. Single. Day.